Social Media Analytics (SMA) Tools Market, Global Outlook and Forecast 2023-2028

Report ID: 1186097 | Published Date: Jan 2025 | No. of Page: 110 | Base Year: 2024 | Rating: 4.9 | Webstory: Check our Web story
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Social media analytics is the process of gathering data from social media sites, blogs and other stakeholder conversations on digital media and processing into structured insights leading to more information-driven business decisions and increased customer centrality for brands and businesses. This process goes beyond the usual monitoring or a basic analysis of retweets or "likes" to develop an in-depth idea of the social consumer.
This report contains market size and forecasts of Social Media Analytics (SMA) Tools in Global, including the following market information:
Global Social Media Analytics (SMA) Tools Market Revenue, 2017-2022, 2023-2028, ($ millions)
Global top five companies in 2021 (%)
The global Social Media Analytics (SMA) Tools market was valued at million in 2021 and is projected to reach US$ million by 2028, at a CAGR of % during the forecast period.
The U.S. Market is Estimated at $ Million in 2021, While China is Forecast to Reach $ Million by 2028.
Cloud Based Segment to Reach $ Million by 2028, with a % CAGR in next six years.
The global key manufacturers of Social Media Analytics (SMA) Tools include Mention, Buffer, Hootsuite, Sprout Social, BuzzSumo, Keyhole, Google, Adobe and Zoho, etc. In 2021, the global top five players have a share approximately % in terms of revenue.
MARKET MONITOR GLOBAL, INC (MMG) has surveyed the Social Media Analytics (SMA) Tools companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.
Total Market by Segment:
Global Social Media Analytics (SMA) Tools Market, by Type, 2017-2022, 2023-2028 ($ millions)
Global Social Media Analytics (SMA) Tools Market Segment Percentages, by Type, 2021 (%)
Cloud Based
On-premises
Global Social Media Analytics (SMA) Tools Market, by Application, 2017-2022, 2023-2028 ($ millions)
Global Social Media Analytics (SMA) Tools Market Segment Percentages, by Application, 2021 (%)
SMEs
Large Enterprises
Global Social Media Analytics (SMA) Tools Market, By Region and Country, 2017-2022, 2023-2028 ($ Millions)
Global Social Media Analytics (SMA) Tools Market Segment Percentages, By Region and Country, 2021 (%)
North America
US
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Nordic Countries
Benelux
Rest of Europe
Asia
China
Japan
South Korea
Southeast Asia
India
Rest of Asia
South America
Brazil
Argentina
Rest of South America
Middle East & Africa
Turkey
Israel
Saudi Arabia
UAE
Rest of Middle East & Africa
Competitor Analysis
The report also provides analysis of leading market participants including:
Key companies Social Media Analytics (SMA) Tools revenues in global market, 2017-2022 (estimated), ($ millions)
Key companies Social Media Analytics (SMA) Tools revenues share in global market, 2021 (%)
Further, the report presents profiles of competitors in the market, key players include:
Mention
Buffer
Hootsuite
Sprout Social
BuzzSumo
Keyhole
Google
Adobe
Zoho
Sendible
Coschedule
Brandwatch
Agorapulse
Brand24
Tailwind
TapInfluence
Followerwonk
SocialBakers
Iconosquare
Falcon.io
Storyheap
ShortStack(Pancake Laboratories)
Snaplytics

Frequently Asked Questions
Social Media Analytics Tools Market report offers great insights of the market and consumer data and their interpretation through various figures and graphs. Report has embedded global market and regional market deep analysis through various research methodologies. The report also offers great competitor analysis of the industries and highlights the key aspect of their business like success stories, market development and growth rate.
Social Media Analytics Tools Market report is categorised based on following features:
  1. Global Market Players
  2. Geopolitical regions
  3. Consumer Insights
  4. Technological advancement
  5. Historic and Future Analysis of the Market
Social Media Analytics Tools Market report is designed on the six basic aspects of analysing the market, which covers the SWOT and SWAR analysis like strength, weakness, opportunity, threat, aspirations and results. This methodology helps investors to reach on to the desired and correct decision to put their capital into the market.

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